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Marketing Activation Specialist , Attraction, Influence, and Marketing (AIM)

Amazon - Seattle, Washington, USA

Posted May 19, 2026

Benefits

Parental leave
6 weeks From the posting source checked Jun 20, 2026
Non-birth-parent leave
6 weeks From the posting source checked Jun 20, 2026
Family-building benefits
  • Fertility benefits: Offered From the posting source checked Jun 20, 2026
  • Adoption assistance: Offered From the posting source checked Jun 20, 2026
  • Surrogacy assistance: Not verified
Mental health support
Offered From the posting source checked Jun 20, 2026
Relocation assistance
Not verified
Childcare support
Offered From the posting source checked Jun 20, 2026
Learning budget
Not verified
Verification
Source-linked checked Jun 7, 2026
Salary
$109K-$160K From the posting source checked Jun 20, 2026
401(k) match
Reported from DOL Form 5500 industry filing (not employer-specific)

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Market context

U.S. role benchmark (BLS OEWS)
$93,011 U.S. median for this role
Projected growth (BLS Employment Projections)
+5.1% - Faster than average

45% above the BLS role benchmark for marketing aggregate.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function
Marketing From the posting source checked Jun 20, 2026
Seniority
Mid From the posting source checked Jun 20, 2026

Schedule

Shift type
Not verified
Weekend work
Not verified

Company

Equity
Offered Verified - SEC 10-K source checked Jun 20, 2026

Application

Cover letter
Not verified
Assessment
Not verified
Deadline
Not stated

Where they hire

State eligibility is not yet verified.

About this role

Marketing Activation Specialist , Attraction, Influence, and Marketing (AIM) Seattle, Washington, USA We're reinventing how to attract and hire quality talent at scale - come join us. We're seeking a Marketing Activation Specialist to drive marketing activation decisions and performance optimization across Amazon's fulfillment sites in the Americas. Similar to a Marketing Operations Specialist, this role combines data-driven activation logic, risk assessment, and stakeholder alignment to maximize recruitment marketing efficiency and fill rate performance. You help thousands of people get a job every year As a marketing performance analyst with cross-channel impact, you'll manage weekly marketing activation decisions that determine application needs and paid marketing support levels for thousands of hires across US, Canada, Mexico, Brazil, and beyond. Through systematic override management and stakeholder communication, you'll ensure optimal marketing allocation while building toward automated decisioning - to help scale up your impact. Your daily work-monitoring marketing pacing, analyzing site performance across multiple data sources, and proactively optimizing channel mix and spend efficiency-directly translates to hiring outcomes at scale. You influence leadership decisioning and directly support organizational goals Your insights shape executive strategy. You'll produce WBR presentations that showcase risk sites and marketing performance for senior leadership, maintain alignment with business managers and global risk teams on hiring challenges, and implement data-driven adjustments to marketing strategies for underperforming locations. This role balances tactical execution-including real-time ramp-down decisions when targets are met-with strategic initiatives to improve application quality and velocity, and enhance overall marketing efficiency in support of enterprise hiring goals. This

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