Consumer Marketing Lead, Japan

Benefits

Parental leave

Not verified

Non-birth-parent leave

Not verified

Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

Not verified

Relocation assistance

Not verified

Childcare support

Not verified

Learning budget

Not verified

Verification

Not verified checked Jun 7, 2026

Salary

Not verified

401(k) match

Reported from DOL Form 5500 industry filing (not employer-specific)

Was this benefit information wrong? Tell us.

Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source checked Jun 20, 2026

Seniority

Senior From the posting source checked Jun 20, 2026

Schedule

Shift type

Not verified

Weekend work

Not verified

Application

Cover letter

Not verified

Assessment

Not verified

Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

Consumer Marketing Lead, Japan Tokyo, Japan, Tokyo, Japan About the Role We are seeking an experienced and versatile Consumer Marketing Lead for Japan to define and drive our consumer marketing strategy and execution in one of our most important and culturally nuanced markets. This is a critical leadership role for a full-stack marketer with deep understanding of the Japanese consumer landscape-someone who can build and scale locally resonant campaigns, shape narratives that build trust, and accelerate adoption at scale. The ideal candidate combines strong consumer marketing instincts with the ability to operate in complex, cross-functional environments and move quickly in a fast-evolving category. This role will lead integrated marketing initiatives that span brand, product storytelling, digital, creators, and partnerships, while serving as the voice of the Japanese consumer internally. Key Responsibilities - Lead the development and execution of Japan-specific consumer marketing strategies, ensuring strong local relevance while aligning with global priorities. - Drive full-funnel marketing initiatives across multiple audiences, including consumers, opinion leaders, and partners. - Act as a local expert and thought partner-bringing deep insights into Japanese culture, consumer behavior, and media dynamics to inform strategy, creative, and execution. - Manage and collaborate with local agencies, creators, and production partners to deliver culturally authentic, high-quality campaigns and content. - Partner closely with cross-functional teams including product marketing, communications, partnerships, and regional leadership to deliver integrated programs with clear impact. - Represent the voice of Japan internally, ensuring local nuance, context, and market realities are reflected in marketing strategy, messaging,

Read the full description at jobs.ashbyhq.com. FewerJobs shows a preview and links to the original posting.