Snr. Manager, Demand Generation (Remote)

Benefits

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Non-birth-parent leave

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Family-building benefits

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Mental health support

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Relocation assistance

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Salary

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401(k) match

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Weekend work

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Application

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About this role

Snr. Manager, Demand Generation (Remote) Remote KnowBe4 empowers the modern workforce to make smarter security decisions every day. Trusted by more than 70,000 organizations worldwide, KnowBe4 is the pioneer of digital workforce security, securing both AI agents and humans. The KnowBe4 Platform provides attack simulation and training, collaboration security, and agent security powered by AIDA (Artificial Intelligence Defense Agents) and a proprietary Risk Score. The platform leverages 15-years of behavioral data to combat advanced threats including social engineering, prompt injection, and shadow AI. By securing humans and agents, KnowBe4 leads the industry in workforce trust and defense. Remote positions open in the US office only. The Snr. Manager, Demand Generation is responsible for acquiring traffic, MQLs and driving pipeline growth through multi-channel audience engagement. This position leads a team to manage the strategy, execution, and optimization of email marketing, webinars/digital events, content syndication, and other digital channels as applicable. A key component of this role is acting as a strategic partner to regional marketing teams, ensuring the successful execution and localization of their programs through our core digital channels. Responsibilities: - Manage and optimize demand generation channels to achieve company goals for pipeline growth and opportunity creation. - Identify, evaluate, and manage marketing agencies, vendors, and platforms to scale reach and improve lead quality. - Measure program effectiveness using channel and vendor-specific reports, internal dashboards, and CRM data to drive continuous ROI improvement for both global and regional initiatives. - Identify and test new marketing programs, such as paid search,

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