Lifecycle Marketing Manager

Benefits

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Family-building benefits

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Relocation assistance

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Learning budget

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Salary

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401(k) match

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Schedule

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Weekend work

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Application

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Deadline

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About this role

Lifecycle Marketing Manager New York, New York, United States Business Insider is hiring a Lifecycle Marketing Manager to join our Growth Marketing team. This role will focus on driving engagement, conversions, and retention among our core audience - transforming casual readers into loyal subscribers. Business Insider is for people who are driven, optimistic and always looking forward. Our mission is to inspire action through thought-provoking stories. We tell our audience what they want and need to know to improve their lives and the world with storytelling that is accessible, smart, sometimes unexpected, and always helpful. Our team members embody and uphold Business Insider's three core values: we are all one team, we are effective, and we get better every day. Our Growth Marketing team takes a results-driven, data-focused approach to engaging, converting, and retaining our target audience. We prioritize collaboration, communication, and teamwork, ensuring we support one another to achieve success. The Role & Team: As a Lifecycle Marketing Manager, you'll help develop and execute strategies that guide audiences through the user journey, with a focus on growing engagement and building a loyal subscriber base. This role supports key company goals by driving engagement and subscription growth through the execution of email marketing campaigns and lifecycle initiatives. Working closely with the product team, you'll contribute to efforts that improve user acquisition and retention, while coordinating cross-functional projects and supporting day-to-day campaign execution. You will also play an important role in optimizing existing email and retention programs and helping bring new

Read the full description at www.businessinsider.com. FewerJobs shows a source-linked preview and links to the original posting.