Social Lead

Benefits

Parental leave

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Non-birth-parent leave

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Family-building benefits

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• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

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Relocation assistance

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Childcare support

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Learning budget

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Salary

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Schedule

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Weekend work

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Application

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Assessment

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Deadline

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About this role

Social Lead London 500M+ downloads. 80M+ monthly users. A decade of building - and we're still accelerating. Flo is the world's #1 health & fitness app worldwide on a mission to build a better future for female health. Backed by a $200M investment led by General Atlantic, we became the first product of our kind to reach a $1B valuation in 2024 - and we're not slowing down. With 7M paid subscribers and the highest-rated experience in the App Store's health category, we've spent 10 years earning trust at scale. Now, we're building the next generation of digital health - AI-powered, privacy-first, clinically backed - to help our users know their body better. The job We're looking for a results-driven, creative, and systems-oriented Social Lead to redefine how Flo shows up across social platforms. This isn't a “post-and-pray” social role - it's a leadership position for someone who understands that organic reach and performance impact go hand in hand. You'll report directly to the Head of Brand and lead Flo's multi-platform presence across TikTok, Instagram, YouTube, and emerging channels - ensuring that every piece of content builds cultural relevance, drives measurable outcomes, and reflects Flo's mission in women's health. The right person will have agency or cross-disciplinary creative experience, know how to build scalable content systems, and be fluent in using AI tools to accelerate production. You'll be both strategic and hands-on - shaping the roadmap, managing contributors, and ensuring Flo's voice leads the conversation on women's health globally. Role

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