Go To Market Manager

Benefits

Parental leave

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Non-birth-parent leave

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Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

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Relocation assistance

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Childcare support

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Learning budget

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Verification

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Salary

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401(k) match

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Market context

Median wage (BLS OEWS)

$93,011 national median

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Schedule

Shift type

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Weekend work

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Application

Cover letter

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Assessment

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Deadline

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Where they hire

State eligibility is not yet verified.

About this role

Go To Market Manager Chandler, Arizona The Go-To-Market (GTM) team is responsible for planning, coordinating, and executing the strategies that introduce new products, features, and services to our clients. This team works cross-functionally across Product, Marketing, Sales, Customer Success, and Operations to ensure launches are well-timed, clearly communicated, and positioned for adoption and revenue impact. The GTM team partners with other teams to define target audiences, develop messaging and positioning, equip customer-facing teams with the tools and training they need, and monitors performance to refine and optimize future launches. Their goal is to create a seamless, repeatable process that accelerates product adoption, strengthens customer engagement, and drives predictable revenue growth. The Go-to-Market Manager is responsible for developing, coordinating, and executing cross-functional strategies that bring new products, features, and services to market. This role acts as the connective tissue between Product, Marketing, Sales, Customer Success, and Operations to ensure launches are well planned, clearly communicated, and successfully adopted by customers and internal teams. Essential Duties and Responsibilities • Lead the planning and execution of go-to-market strategies for new products, enhancements, and strategic initiatives • Partner closely with Product to understand roadmap priorities, value propositions, and target customer segments • Partner in the development of positioning, messaging, and launching materials that clearly articulate product value • Drive sales and customer Success by assisting adoption team with training, playbooks, competitive insights, and objection-handling resources • Coordinate cross-functional launch plans, timelines, and deliverables to ensure alignment and accountability Created by: A. Ray & A.

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