Marketing Leader - Smartphones, IN Wireless
Amazon - Bengaluru, Karnataka, IND
Posted Jun 9, 2026
Benefits
- Parental leave
- 6 weeks From the posting source checked Jun 20, 2026
- Non-birth-parent leave
- 6 weeks From the posting source checked Jun 20, 2026
- Family-building benefits
- Mental health support
- Offered From the posting source checked Jun 20, 2026
- Relocation assistance
- Not verified
- Childcare support
- Offered From the posting source checked Jun 20, 2026
- Learning budget
- Not verified
- Verification
- Source-linked checked Jun 7, 2026
- Salary
- Not verified
- 401(k) match
- Reported from DOL Form 5500 industry filing (not employer-specific)
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Market context
- U.S. role benchmark (BLS OEWS)
- $93,011 U.S. median for this role
- Projected growth (BLS Employment Projections)
- +5.1% - Faster than average
Matched to SOC 13-1161 - Marketing aggregate by role bucket.
Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.
Role
Schedule
- Shift type
- Not verified
- Weekend work
- Not verified
Company
Application
- Cover letter
- Not verified
- Assessment
- Not verified
- Deadline
- Not stated
Where they hire
State eligibility is not yet verified.
About this role
Marketing Leader - Smartphones, IN Wireless Bengaluru, Karnataka, IND We are seeking an experienced Manager, Marketing (Level 6.5) to lead smartphones marketing strategy and execution for our Wireless Devices business. This role will drive end-to-end marketing campaigns for smartphone launches, manage brand partnerships, and deliver customer acquisition and engagement goals across a high-growth, high-visibility category contributing significantly to marketplace GMS. The ideal candidate will lead cross-functional initiatives spanning digital marketing, brand campaigns, influencer partnerships, and performance marketing while managing stakeholder relationships with top smartphone brands. This position requires strategic thinking, strong execution capabilities, and the ability to drive results in a fast-paced, data-driven environment. Key job responsibilities Marketing Strategy & Execution 1. Lead comprehensive marketing strategies for smartphone category including new product launches, seasonal campaigns, and brand partnerships 2. Drive traffic acquisition and conversion through integrated campaigns across digital channels (search, display, social media, video) 3. Develop and execute co-marketing initiatives with smartphone brands to maximize launch impact and drive category consideration 4. Own marketing calendar planning and coordination across 15-20+ major smartphone launches annually Campaign Management & Performance 1. Design and execute full-funnel marketing campaigns from awareness through conversion, including Notify Me campaigns, deal reveals, and post-launch amplification 2. Manage marketing budget allocation and optimize spend across channels to achieve ROI targets 3. Drive performance marketing initiatives including paid search, paid social, and programmatic advertising 4. Analyze campaign performance metrics and implement data-driven optimizations Brand & Influencer Partnerships 1. Build and manage relationships with smartphone brand marketing teams for
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