Lead, User Growth Optimization

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About this role

Lead, User Growth Optimization London We are seeking a Lead, User Growth Optimization to elevate our conversion optimization strategy. This role involves both implementing current optimization initiatives and developing future conversion strategies and hypotheses. The successful candidate will report to the User Growth Optimization Director within the Growth team, focusing on increasing subscriptions, reducing churn, and maximizing lifetime value. Join the world's fastest-growing online subscription business in a high-impact role where you will put a personal mark on the success of Spotify by delivering even faster subscriber growth. We are seeking a Lead, User Growth Optimization to elevate our conversion optimization strategy. This role involves both implementing current optimization initiatives and developing future conversion strategies and hypotheses. The successful candidate will report to the User Growth Optimization Director within the Growth team, focusing on increasing subscriptions, reducing churn, and maximizing lifetime value. Join the world's fastest-growing online subscription business in a high-impact role where you will put a personal mark on the success of Spotify by delivering even faster subscriber growth. What You Will Do - Drive conversion optimization across the full user funnel, with a clear focus on subscriptions, retention, and lifetime value. - Develop bold, data-informed experimentation hypotheses based on quantitative analysis, user behavior, and research insights. - Design, build, and iterate on A/B and multivariate experiments that influence messaging, design, localization, personalization, and user journeys. - Implement front-end experiments using HTML, CSS, and JavaScript on Spotify's web surfaces. - Work across a modern tech stack, including React

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