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Marketing Program Manager

ServiceNow - Santa Clara, CALIFORNIA, United States

Posted Jun 12, 2026

Benefits

Parental leave
Not verified
Non-birth-parent leave
Not verified
Family-building benefits
  • Fertility benefits: Not verified
  • Adoption assistance: Not verified
  • Surrogacy assistance: Not verified
Mental health support
Not verified
Relocation assistance
Not verified
Childcare support
Not verified
Learning budget
Not verified
Verification
Not verified checked Jun 13, 2026
Salary
$138K-$241K From the posting source
401(k) match
Reported from DOL Form 5500 industry filing (not employer-specific)

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Market context

U.S. role benchmark (BLS OEWS)
$93,011 U.S. median for this role
Projected growth (BLS Employment Projections)
+5.1% - Faster than average

104% above the BLS role benchmark for marketing aggregate.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function
Marketing From the posting source
Seniority
Senior From the posting source

Schedule

Shift type
Not verified
Weekend work
Not verified

Company

Equity
Offered Verified - SEC 10-K source

Application

Cover letter
Not verified
Assessment
Not verified
Deadline
Not stated

Where they hire

State eligibility is not yet verified.

About this role

Marketing Program Manager Santa Clara, CALIFORNIA, United States Company Description: It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today - ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone. Job Description: We are seeking a Marketing Program Manager (IC4) to join our Digital Experience Platform (DXP) team within Marketing. In this highly visible role, you will help lead complex, cross-functional digital programs that span platforms, marketing technology, data, and enterprise operating models - driving strategic initiatives from original concept through final implementation. This role sits at the intersection of strategy and execution. You will translate approved digital strategies into execution-ready programs with clear sequencing, governance, dependency management, and measurable outcomes. Success requires strong systems thinking, executive communication skills, and the ability to orchestrate work across Product, Engineering, Marketing, Analytics, and Operations. Key Responsibilities Enterprise Program Orchestration Lead portfolio-level orchestration for complex digital programs spanning multiple teams, platforms, and geographies Take programs from original concept through final implementation, managing all phases including initiation, planning, execution, and closing Translate approved enterprise and functional strategies into

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