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Product Marketing Lead, GenAI

Scale AI - San Francisco, CA

Posted Mar 21, 2026

Benefits

Parental leave
Not verified
Non-birth-parent leave
Not verified
Family-building benefits
  • Fertility benefits: Not verified
  • Adoption assistance: Not verified
  • Surrogacy assistance: Not verified
Mental health support
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Relocation assistance
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Childcare support
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Learning budget
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Verification
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Salary
$155K-$194K From the posting source checked Jun 20, 2026
401(k) match
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Market context

U.S. role benchmark (BLS OEWS)
$102,662 U.S. median for this role
Projected growth (BLS Employment Projections)
+5.4% - Faster than average

70% above the BLS role benchmark for product management aggregate.

Matched to SOC 11-1021 - Product Management aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function
Product From the posting source checked Jun 20, 2026
Seniority
Senior From the posting source checked Jun 20, 2026

Schedule

Shift type
Not verified
Weekend work
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Company

Equity
Offered From the posting source checked Jun 20, 2026

Application

Cover letter
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Assessment
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Deadline
Not stated

Where they hire

State eligibility is not yet verified.

About this role

Product Marketing Lead, GenAI San Francisco, CA At Scale, we develop reliable AI systems for the world's most important decisions. Scale's product marketing team is responsible for developing and executing strategies that drive awareness and adoption for Scale's offering. We understand our customers' needs and challenges and ensure that their voices are reflected in product development and messaging. We then partner closely with product, engineering, research, sales, comms, and the broader marketing team to create a cohesive customer experience across all our channels. This role sits at the center of Scale's GenAI data products, which power the world's leading AI labs. As one of the largest providers of high-quality AI training data, we've built our reputation on speed, quality, frontier research, and a growing suite of multimodal data capabilities. The market is evolving fast, and we're looking for a marketer who can go on offense to sharpen our narrative and build a playbook that earns the trust of the AI community. The ideal candidate combines strategic thinking with hands-on execution. You will: - Own positioning and messaging for Scale's GenAI data products, articulating our differentiation on data quality, delivery speed, and multimodal breadth in a way that resonates with AI researchers and technical buyers. - Lead the content and social strategy for Scale Labs ' dedicated online presence, taking a research-native approach that earns attention and credibility from the AI community. - Build and maintain competitive intelligence and a sharp point of view on the data market, arming the team

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