Senior Lifecycle Marketing Manager | Bankrate

Benefits

Parental leave

Not verified

Non-birth-parent leave

Not verified

Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

Offered From the posting source checked Jun 20, 2026

Relocation assistance

Not verified

Childcare support

Not verified

Learning budget

Not verified

Verification

Not verified checked Jun 7, 2026

Salary

$100K-$140K From the posting source checked Jun 20, 2026

401(k) match

Reported from DOL Form 5500 industry filing (not employer-specific)

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

29% above the BLS role benchmark for marketing aggregate.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source checked Jun 20, 2026

Seniority

Senior From the posting source checked Jun 20, 2026

Work mode

Hybrid From the posting source checked Jun 20, 2026

In-office days

2 days From the posting source checked Jun 20, 2026

Schedule

Shift type

Not verified

Weekend work

Not verified

Company

Company stage

Growth-stage From the posting source checked Jun 20, 2026

Equity

Offered From the posting source checked Jun 20, 2026

Application

Cover letter

Not verified

Assessment

Not verified

Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

Senior Lifecycle Marketing Manager | Bankrate United States *This role is open to remote or hybrid candidates (East Coast preference), with hybrid being central to our New York, NY or Charlotte area offices. For the Bankrate website click here . Curious how Bankrate fits into Red Ventures? Click here. We're looking for a Senior Lifecycle Marketing Manager to own end-to-end execution across assigned lifecycle channels - driving measurable performance through smart automation, rigorous experimentation, and data-backed creative strategy. This is a high-impact individual contributor role for someone who is equally comfortable designing a multi-step journey and presenting their channel results to senior leadership. You'll work closely with the Director of Lifecycle Marketing to execute on the roadmap - but you'll own your channels, bring your own hypotheses, and be accountable for results. This isn't a coordinator role. You'll be expected to diagnose complex problems, move quickly, and raise the bar for how Bankrate communicates with its users. What You'll Do: - Channel ownership - Own the full campaign lifecycle for your assigned channels - from strategy and segmentation through build, QA, deployment, and post-send analysis. Diagnose and resolve complex delivery issues (CPL spikes, CVR drops, approval rejections) before they affect KPIs. - Journey architecture - Design and manage multi-step, trigger-based lifecycle journeys in Iterable. Build event-driven workflows that respond to user behavior in real time. Document your logic, segment definitions, and decision trees so the team can learn from and replicate your approaches. - Creative strategy & briefs - Lead

Read the full description at www.redventures.com. FewerJobs shows a preview and links to the original posting.