Marketing Manager, Wearables (India)

Benefits

Parental leave

Not verified

Non-birth-parent leave

Not verified

Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

Not verified

Relocation assistance

Not verified

Childcare support

Not verified

Learning budget

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Verification

Not verified checked Jun 7, 2026

Salary

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401(k) match

Reported from DOL Form 5500 industry filing (not employer-specific)

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source

Seniority

Senior From the posting source

Schedule

Shift type

Not verified

Weekend work

Not verified

Company

Equity

Offered Verified - SEC 10-K source

Application

Cover letter

Not verified

Assessment

Not verified

Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

Marketing Manager, Wearables (India) Gurgaon, India We're hiring a Marketing Manager to lead wearables marketing in India, owning market strategy, integrated GTM, and end-to-end creative + media leadership. This role will drive category narrative, launch excellence, and sustained growth by partnering closely with Product Marketing, Retail, Sales/Partnerships, Comms and external agencies. The role will also own business health, tracking sales, leading indicators on brand health and performance, identifying risks, and escalating critical mitigations and decision asks to leadership. Responsibilities: - Set India strategy for category leadership: Define a multi-quarter market strategy (audiences, channel roles, investment priorities) and build culturally resonant narratives and use cases for India - Own GTM & launch leadership: Lead end-to-end GTM for launches and peak moments-planning, readiness, messaging alignment, cross-functional governance, and post-launch learning - Creative ownership (strategy → execution): Establish creative strategy and messaging hierarchy; write strong briefs; lead creative development with external agencies/production partners; ensure high craft and effectiveness across channels - Media ownership (planning → optimization): Own India media strategy and budget allocation across the funnel; partner with media agency/internal teams to plan, launch, measure, and optimize against KPIs (including experimentation/test-and-learn) - Retail & partner amplification: Lead XFN with Retail to drive in-store excellence (demo strategy, merchandising, training inputs, retail events, retail measurement). Partner with Sales/Partnerships to develop co-marketing plans with key accounts (marketplaces, large-format retail, specialty electronics, operators as applicable), including partner toolkits and governance - Business health and leadership escalation: Run operating rhythms (weekly checkpoints, monthly reviews, QBR inputs). Monitor business

Read the full description at www.metacareers.com. FewerJobs shows a preview and links to the original posting.