US Growth Strategy Manager

Benefits

Parental leave

Not verified

Non-birth-parent leave

Not verified

Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

Not verified

Relocation assistance

Not verified

Childcare support

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Learning budget

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Verification

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Salary

$77K-$115K From the posting source checked Jun 20, 2026

401(k) match

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

3% above the BLS role benchmark for marketing aggregate.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source checked Jun 20, 2026

Seniority

Mid From the posting source checked Jun 20, 2026

Schedule

Shift type

Not verified

Weekend work

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Application

Cover letter

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Assessment

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Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

US Growth Strategy Manager United States of America - Irvine, California Job Summary: The US Growth Strategy Manager will play a pivotal role in establishing and expanding iHerb's brand presence in the United States. Reporting directly to the Senior Director, US Growth Strategy , this individual will serve as a key execution lead, translating high-level market strategies into actionable tactical plans to drive ecommerce growth. We are looking for a data-driven "doer" with a "full-stack" marketing mindset who can bridge the gap between strategic insights and operational excellence. This role is essential for knocking down internal and external barriers to help iHerb "crack the code" on the highly competitive US health and wellness landscape. Job Expectations: Strategic Execution & Insight Activation - Translate Strategy to Action: Work closely with the Senior Director to turn the overarching US market and brand strategy into detailed, executable roadmaps and go-to-market plans. - Data-Driven Decision Making: Perform in-depth analysis of US consumer behaviors, market trends, and competitor activities to identify "white-space" opportunities and actionable growth levers. - KPI Management: Own the tracking and reporting of US-specific KPIs, providing regular performance updates and proactively developing action plans to address challenges or capitalize on new trends (e.g., AOV, Repeat Purchase Rate, CAC), - Budget & Forecast Support: Assist in managing the US market budget, ensuring initiatives are cost-effective and aligned with forecasted revenue goals. Cross-Functional Tactical Leadership - Operational Liaison: Serve as a key point of contact for global marketing teams (Paid Media, Social, Influencer, CRM)

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