Growth Marketing Manager- EU

Benefits

Parental leave

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Non-birth-parent leave

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Family-building benefits

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• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

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Relocation assistance

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Childcare support

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Learning budget

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Verification

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Salary

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401(k) match

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Market context

Median wage (BLS OEWS)

$93,011 national median

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

3% above the BLS national median for marketing aggregate.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Schedule

Shift type

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Weekend work

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Application

Cover letter

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Assessment

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Deadline

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Where they hire

State eligibility is not yet verified.

About this role

Growth Marketing Manager- EU United States of America - Irvine, California Job Summary: We are looking for a Growth Marketing Manager, EU (European Region) to lead paid acquisition and performance media growth across key EU markets. This role will be based in the United States and will focus on scaling efficient customer acquisition, improving ROAS, optimizing performance creative, and strengthening measurement across EU. Owns the full-funnel paid media process, combining high-level strategy with hands-on execution-including campaign setup, ad trafficking, and daily optimization across Google Ads, Meta Ads Manager, etc. Job Expectations: - Manage paid media campaigns across global and EU-specific performance platforms, including Google Ads, Meta Ads, TikTok Ads, Apple Search Ads, and other relevant regional paid media platforms. - Optimize campaigns against business goals including new customer acquisition, revenue, ROAS, CAC, LTV, contribution margin, conversion rate, and payback period. - Develop budget allocation strategies across markets, channels, campaigns, audiences, and funnel stages based on performance, incrementality, and growth potential. - Lead performance creative testing across paid social, search, display, app, and regional media platforms. - Partner with creative teams to develop, test, and iterate performance assets, including static ads, short-form video, UGC-style creative, localized messaging, promotional creative, landing page concepts, and app install assets. - Build and manage structured testing roadmaps for audiences, bidding strategies, campaign structures, creative concepts, offers, landing pages, and platform-specific optimization tactics. - Analyze campaign performance by market, channel, audience, creative, product category, device, and customer segment to identify opportunities for scale and efficiency. -

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