Vertical Marketing Manager

Benefits

Parental leave

Not verified

Non-birth-parent leave

Not verified

Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

Not verified

Relocation assistance

Not verified

Childcare support

Not verified

Learning budget

Not verified

Verification

Not verified checked Jun 7, 2026

Salary

$108K-$125K From the posting source checked Jun 20, 2026

401(k) match

Reported from DOL Form 5500 industry filing (not employer-specific)

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

25% above the BLS role benchmark for marketing aggregate.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source checked Jun 20, 2026

Seniority

Mid From the posting source checked Jun 20, 2026

Work mode

Hybrid From the posting source checked Jun 20, 2026

In-office days

2 days From the posting source checked Jun 20, 2026

Schedule

Shift type

Not verified

Weekend work

Not verified

Company

Company stage

Public-company From the posting source checked Jun 20, 2026

Equity

Offered Verified - SEC 10-K source checked Jun 20, 2026

Application

Cover letter

Not verified

Assessment

Not verified

Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

Vertical Marketing Manager Hybrid - Denver, Denver, Colorado, United States Ibotta is seeking a Vertical Marketing Manager to join our innovative team and contribute to our mission to Make Every Purchase Rewarding. In this position, you'll support the development of sales content that positions the Ibotta Performance Network as a must-buy marketing platform for CPG manufacturers. You'll work closely with cross-functional partners (revenue, product, analytics) to produce segment-specific content and training materials that help our sales teams win new business. This position is located in Denver, Colorado as a hybrid position requiring 3 days in office (Tuesday, Wednesday, and Thursday). Candidates must live in the United States. Not based in Denver? We will offer a relocation bonus to help make your move to the Mile High City a smooth one. What you will be doing: - Develop and draft targeted sales materials for CPG manufacturers, including pitch decks, outreach templates, one-pagers, and blog posts. - Assist in the rollout of go-to-market strategies for Ibotta's products by creating messaging that aligns with consumer needs and brand partnerships. - Maintain a library of sales enablement tools, ensuring playbooks and collateral are up-to-date and easily accessible for the sales team. - Partner with product and analytics teams to gather the necessary data and product details to build accurate and compelling sales stories. - Work with measurement teams to turn data-driven insights into clear, visual proof points for sales presentations. - Monitor and analyze how sales teams are using existing content and suggest improvements

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