Digital Marketing Data Analyst

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About this role

Digital Marketing Data Analyst Medellín, Antioquia, Colombia By bringing together next-gen technology and the finest live data available, Genius Sports is enabling a new era of sports for fans worldwide, delivering experiences that are more immersive, interactive and personalised than ever before. Learn more at geniussports.com The Role As a Digital Marketing Data Analyst, you will be responsible for conducting deep analyses using digital tools and data capabilities. You'll work closely with the digital marketing team to support campaign optimization through data analysis, visualization, dataset management, and modeling. If you have a data-driven mindset and find joy in turning numbers into business impact, this is the role for you. Required Skills - Proven experience in data analysis - Proficiency in Python and SQL for data manipulation and automation - Experience working with databases (experience with Snowflake is a plus) - Experience with data visualization tools such as Power BI, Tableau, Looker, or Qlik - Advanced Excel skills - Strong analytical mindset and attention to detail - Highly proactive, self-motivated, and able to plan and execute work independently - Excellent written and spoken English - Bachelor's degree in Data Engineering, Computer Engineering, Business, Economics, Marketing, or a related field Preferred Skills - Experience working with dbt for data transformation and modeling - Experience or knowledge of web analytics and digital marketing tools - Familiarity with BI and ETL tools - Knowledge or interest in sports and betting is a plus We enjoy an 'office-first' culture and maximize opportunities to collaborate, connect

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