Marketing Automation Manager

Benefits

Parental leave

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Non-birth-parent leave

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Family-building benefits

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• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

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Relocation assistance

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Childcare support

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Learning budget

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Salary

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Schedule

Shift type

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Weekend work

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Application

Cover letter

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Assessment

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Deadline

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Where they hire

State eligibility is not yet verified.

About this role

Marketing Automation Manager Pakistan - Karachi Hub (Onsite) At Flipdish, we're turning the tables in favour of independent restaurant and takeaway owners by offering them powerful, simple-to-use tech solutions backed by real human support. Everything we do is designed to make running a restaurant satisfyingly simple in a world that's anything but. About the role You'll join the Commercial / Marketing team, owning the end-to-end customer journey after acquisition - shaping how customers are onboarded, engaged, retained, and expanded through clear, timely, value-driven communication. You'll be the connective tissue across Marketing, Customer Success, Strategic Account Management, Sales, and Product, ensuring customers receive coordinated messaging across channels (email, WhatsApp, and in-product) without being overwhelmed by different teams. Success in this role looks like measurably improved activation and feature adoption, stronger retention and reduced churn, and expansion impact (MRR / order volume) driven by targeted lifecycle programmes and continuous experimentation. What you'll own - Own the lifecycle communication strategy post-acquisition across email, WhatsApp, and in-product; partner with Marketing, CS, and Product to deliver a coherent, high-quality customer comms experience. - Build and optimise automated onboarding journeys that help customers activate, adopt key features, and reach value faster; collaborate with Onboarding and Product to improve step-by-step conversion. - Improve retention by identifying early churn signals and building interventions (automations, campaigns, and playbooks); partner with Strategic Account Management to reduce churn and protect revenue. - Drive expansion outcomes by creating cross-sell, upsell, and growth campaigns; work closely with Strategic Account Managers to increase MRR

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