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Media-IP SoC Performance Engineer, Platform Architecture

Apple - Cupertino, United States of America

Posted Nov 13, 2025

Benefits

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401(k) match
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About this role

Media-IP SoC Performance Engineer, Platform Architecture Cupertino, United States of America Do you love crafting elegant solutions to highly complex challenges? Are you a big-picture forward-thinking who understands how each element affects all the others? At Apple, our Architecture group is responsible for connecting our hardware and software into one unified system. Join this team, and you'll collaborate with engineers across Apple to design how all our technologies work in unison! We are looking for a Media-IP SoC Performance Engineer to join our small, dynamic team at Apple. We own the performance models of several complex multi-media IPs that power Apple's SoCs-technology that's central to the customer experience across nearly every Apple product, from Apple Watch and iPhone to iPad, Mac, Vision Pro (AR/VR), and next-generation product lines. In this highly visible role, you will collaborate closely with cross-functional teams to help define the architecture of new features and optimize trade-offs between performance, power, and area for these Media-IPs using a variety of sources ranging from performance models to released devices. The end goal is to provide data-driven performance architectural insights that provide the best customer experience. Collaborate with functional architects, design, and software teams to plan, implement, validate, and correlate high-level C++ performance models Develop custom tools and approaches for analyzing and visualizing performance data, applying data science and machine learning techniques to provide architectural insights Present performance study results to cross-functional teams to inform and drive architectural decisions Validate the performance models against the specification and correlating the

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