Content and Engagement Manager, Attraction, Influence & Marketing (AIM)

Benefits

Parental leave

6 weeks From the posting source checked Jun 20, 2026

Non-birth-parent leave

6 weeks From the posting source checked Jun 20, 2026

Family-building benefits

• Fertility benefits: Offered From the posting source checked Jun 20, 2026
• Adoption assistance: Offered From the posting source checked Jun 20, 2026
• Surrogacy assistance: Not verified

Mental health support

Offered From the posting source checked Jun 20, 2026

Relocation assistance

Not verified

Childcare support

Offered From the posting source checked Jun 20, 2026

Learning budget

Not verified

Verification

Source-linked checked Jun 7, 2026

Salary

Not verified

401(k) match

Reported from DOL Form 5500 industry filing (not employer-specific)

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source checked Jun 20, 2026

Seniority

Mid From the posting source checked Jun 20, 2026

Schedule

Shift type

Not verified

Weekend work

Not verified

Company

Equity

Offered Verified - SEC 10-K source checked Jun 20, 2026

Application

Cover letter

Not verified

Assessment

Not verified

Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

Content and Engagement Manager, Attraction, Influence & Marketing (AIM) Tokyo, JPN As a Content and Engagement Manager, this role encompasses developing, activating, and optimizing non-paid strategies that reduce the need for paid marketing while engaging candidates through personalized, relevant communications. In this position, you will demonstrate a detailed understanding of content marketing and candidate engagement, understanding the relationship between content quality and application conversion rates. The role requires a highly analytical mindset as well as creativity to identify content gaps and opportunities. The ideal candidate will have strength in tactical sides of marketing, consistently using data to inform content and engagement decisions, while having great passion to learn to be strategic. In this role, you will be the single point of contact for content and engagement initiatives with a focus on Japan and potentially cover other regions in the future, serving as the bridge between local needs and global stakeholders. Key job responsibilities • Develop, activate, and optimize non-paid marketing strategies such as email, SMS, content marketing, and UI/UX enhancements that reduce dependency on paid channels. Implement best practices from paid channels to enhance organic and referral channel performance. • Manage end-to-end owned channels marketing campaigns, from requirements gathering and design through development, testing, launch, and reporting. • Analyze existing marketing automation workflows to identify and implement optimization opportunities that improve both performance metrics and candidate experience. • Analyze, report on, and optimize against key metrics including click-through rates, open rates, conversions, and engagement using Adobe Analytics and platform-level data

Read the full description at www.amazon.jobs. FewerJobs shows a preview and links to the original posting.