Marketing Lead

Benefits

Parental leave

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Non-birth-parent leave

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Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

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Relocation assistance

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Childcare support

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Learning budget

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Verification

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Salary

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401(k) match

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Schedule

Shift type

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Weekend work

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Application

Cover letter

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Assessment

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Deadline

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Where they hire

State eligibility is not yet verified.

About this role

Marketing Lead New York | OnSite 🚀 Marketing Lead, Thera (NYC, in-person) Thera is building the financial OS for modern SMBs. Payroll, payments, compliance, and money movement in one platform that actually works end-to-end. We're hiring a Marketing Lead to own top of funnel and generate demand. This is a hands-on IC role for someone who wants to test ads, run events, launch products, and do whatever it takes to get attention and create momentum. You'll work directly with the CEO and growth leadership. This role rewards speed, creativity, and accountability. 📍 NYC, 5 days/week Why we started Thera Our founders saw firsthand how broken SMB payroll and finance had become. The average SMB stitches together 5+ tools just to pay people, move money, and close their books. We started Thera to collapse that fragmented stack into a single source of truth. Backed by YC, 10X Founders, Zillionize, and Amino Capital. What you'll own - Top of funnel demand generation - Paid ads across search, social, and new channels - In-person events, field marketing, and partnerships - Product launches and new product storytelling - Brand voice, messaging, and positioning - Creative experiments including stunts and viral moments - Marketing attribution and pipeline influence What success looks like - Consistent inbound leads that convert - Clear link between marketing and pipeline - Events that drive real conversations, not just swag - Fast launches with real customer pull - A brand people recognize and talk about About you - 4 to 7+

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