TikTok & Instagram Reels Strategist | The Points Guy

Benefits

Parental leave

Not verified

Non-birth-parent leave

Not verified

Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

Offered From the posting source checked Jun 20, 2026

Relocation assistance

Not verified

Childcare support

Not verified

Learning budget

Not verified

Verification

Not verified checked Jun 7, 2026

Salary

$68K-$105K From the posting source checked Jun 20, 2026

401(k) match

Reported from DOL Form 5500 industry filing (not employer-specific)

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

7% below the BLS role benchmark for marketing aggregate.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source checked Jun 20, 2026

Seniority

Mid From the posting source checked Jun 20, 2026

Work mode

Hybrid From the posting source checked Jun 20, 2026

In-office days

2 days From the posting source checked Jun 20, 2026

Schedule

Shift type

Not verified

Weekend work

Not verified

Company

Equity

Offered From the posting source checked Jun 20, 2026

Application

Cover letter

Not verified

Assessment

Not verified

Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

TikTok & Instagram Reels Strategist | The Points Guy New York, NY *This role requires a hybrid schedule and will be based in our NYC office (Tuesday through Thursday) and work fully remotely on Mondays and Fridays each week. For The Points Guy website click here . Curious how The Points Guy fits into Red Ventures? Click here . Great short-form content isn't luck. It's timing, taste and judgment. It's knowing what the platform is about to care about, not what it cared about yesterday. It's understanding how a trend travels, what makes it stick and when it's already over. It's writing a brief that makes the idea obvious before a single frame is shot. That's this role. The TikTok / Instagram Reels Strategist owns the thinking behind TPG's short-form presence. You're deciding what gets made, why it matters and how it ladders up to both editorial and business goals. You track the algorithm like it's a beat. You build a calendar that's proactive, not reactive. You turn performance into direction, not just reporting. And you have strong instincts to know when to follow the signal, and when to ignore it. What You'll Do: - The strategy behind TPG's TikTok and Reels presence: what we make, why we make it and how it evolves - Collaboration with creators and on-camera talent - you write the brief and set the strategic direction; they execute - A forward-looking content calendar that connects platform moments, trends and TPG's editorial priorities - Clear, usable

Read the full description at www.redventures.com. FewerJobs shows a preview and links to the original posting.