Solutions Product Marketing Manager

Benefits

Parental leave

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Non-birth-parent leave

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Family-building benefits

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Mental health support

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Relocation assistance

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Childcare support

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401(k) match

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source

Seniority

Senior From the posting source

Schedule

Shift type

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Weekend work

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Application

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Assessment

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Deadline

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Where they hire

State eligibility is not yet verified.

About this role

Solutions Product Marketing Manager San Francisco, California, United States, New York City Perplexity is changing how enterprises adopt AI. We're seeking a Solutions Product Marketer to own GTM strategy for our highest-priority verticals, Finance, Healthcare, Legal, and Consulting. You'll go deep on buying motions, use cases, and competitive dynamics, translating insight into campaigns, content, and sales enablement that systematically win each industry. This role sits at the intersection of marketing, sales strategy, and product. You will: - Own vertical GTM as a system, not one-off campaigns - Map how enterprise buyers in each vertical evaluate, purchase, and deploy AI, personas, decision processes, and competitive alternatives - Build and run vertical awareness campaigns across paid, organic, and owned channels, including webinars, landing pages, and industry-specific creative - Arm enterprise sales with battle cards, objection handling, persona-specific talk tracks, and deal-stage content that moves revenue - Develop opinionated thought leadership positioning Perplexity as the authority on AI adoption in each vertical - Instrument and measure vertical performance: pipeline sourced, conversion rates, engagement iterating weekly based on data Qualifications: - 8+ years of product marketing experience, B2B preferred - Proven track record building and executing vertical or industry-specific GTM strategies that drove measurable pipeline - Deep understanding of enterprise buying motions, comfortable with long sales cycles, multi-stakeholder deals, and C-suite messaging - Exceptional storytelling and writing skills, able to distill complex capabilities into simple, compelling narratives across decks, one-pagers, videos, and ROI models - Advanced proficiency using AI tools to drive marketing outcomes

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