Sr. Product Marketing Manager, Analytics Portfolio

Benefits

Parental leave

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Non-birth-parent leave

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Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

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Relocation assistance

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Childcare support

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Learning budget

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Verification

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Salary

$132K-$175K not verified - source not recorded; timestamp not recorded

401(k) match

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

65% above the BLS role benchmark for marketing aggregate.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Schedule

Shift type

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Weekend work

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Application

Cover letter

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Assessment

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Deadline

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Where they hire

State eligibility is not yet verified.

About this role

Sr. Product Marketing Manager, Analytics Portfolio Raleigh, NC / New York, NY / San Francisco, CA Sr. Product Marketing Manager, Analytics Portfolio The Team + The Role Pendo's Product Marketing team translates what we build into why it matters. The team works at the intersection of product, revenue, and marketing, owning the narratives, positioning, and go-to-market motions that drive pipeline and commercial outcomes. It operates as a small, senior team with high ownership, low overhead, and a strong bias toward work that moves the business forward. The product analytics space is being reshaped as AI accelerates product development cycles and raises the stakes for teams trying to understand what users actually do in software. As the Senior Product Marketing Manager for Pendo's Analytics portfolio, you will own go-to-market strategy, messaging, competitive positioning, and pipeline-driving marketing motions. This role requires deep product analytics context, including familiarity with tools such as Pendo, Amplitude, Mixpanel, PostHog, or similar platforms. This is a role based in-office in Raleigh, NC or New York, NY. What this looks like day-to-day - Messaging and positioning: Own the messaging, positioning, and talk tracks for the Analytics portfolio. Keep product, sales, marketing, and leadership aligned as the market, product, and competitive landscape evolve. - GTM strategy and execution: Build and execute the end-to-end go-to-market plan for the Analytics portfolio. This includes ICP definition, channel strategy, campaign execution, launch moments, and success metrics. - Competitive intelligence: Serve as the in-house expert on competitors such as Amplitude, Mixpanel, Heap, PostHog, and

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