Marketing Analytics Lead

Benefits

Parental leave

Not verified

Non-birth-parent leave

Not verified

Family-building benefits

• Fertility benefits: Offered From the posting source checked Jun 20, 2026
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

Offered From the posting source checked Jun 20, 2026

Relocation assistance

Not verified

Childcare support

Offered From the posting source checked Jun 20, 2026

Learning budget

Not verified

Verification

Not verified

Salary

CAD 90K-112K From the posting source checked Jun 20, 2026

Was this benefit information wrong? Tell us.

Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

U.S. benchmark only; posted salary is not compared across countries or currencies.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source checked Jun 20, 2026

Seniority

Senior From the posting source checked Jun 20, 2026

Schedule

Shift type

Not verified

Weekend work

Not verified

Company

Company stage

Public-company From the posting source checked Jun 20, 2026

Equity

Offered Verified - SEC 10-K source checked Jun 20, 2026

Application

Cover letter

Not verified

Assessment

Not verified

Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

Marketing Analytics Lead Toronto, Canada At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. We are looking to hire a Marketing Analytics Lead to join our Marketing Analytics team. This role is for a hands-on analyst who is passionate about telling stories with data, tackling complex problems, and directly influencing marketing strategy through rigorous analysis. You will be supporting the Product Marketing team with strategic analysis and measuring campaign impact. In addition to informing strategy, you will navigate the Marketing and Product worlds to understand how marketing efforts shape downstream product engagement and customer behavior. The ideal candidate has a background in strategic analysis and prior experience leveraging data and insights to develop strategy, measuring marketing campaign performance, and connecting marketing & product work to business impact. Responsibilities: - Perform data analysis using first party & third party data, able to dissect business issues, analyze large amounts of data, and draw actionable conclusions - Conduct deep-dive analyses to measure the effectiveness and ROI of marketing campaigns across various channels. Go beyond standard metrics to uncover the "why" behind performance. - Build, maintain, and improve dashboards and reports that track key marketing KPIs. Ensure that stakeholders have access to timely and accurate data to inform their decisions. - Design experiments to test hypotheses and analysis to measure business impact - Define, measure and track key marketing metrics over time, occasionally

Read the full description at app.careerpuck.com. FewerJobs shows a preview and links to the original posting.