Organic Search Manager (Remote)

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About this role

Organic Search Manager (Remote) Remote KnowBe4 empowers the modern workforce to make smarter security decisions every day. Trusted by more than 70,000 organizations worldwide, KnowBe4 is the pioneer of digital workforce security, securing both AI agents and humans. The KnowBe4 Platform provides attack simulation and training, collaboration security, and agent security powered by AIDA (Artificial Intelligence Defense Agents) and a proprietary Risk Score. The platform leverages 15-years of behavioral data to combat advanced threats including social engineering, prompt injection, and shadow AI. By securing humans and agents, KnowBe4 leads the industry in workforce trust and defense. Remote positions open to the US only. The Organic Search Manager will lead the SEO and GEO strategy that aims to dominate search engine results and emerging generative AI platforms. This role is responsible for improving organic rankings while ensuring our brand is the authoritative source cited by Large Language Models (LLMs) and conversational AI platforms. Responsibilities: - Own the end-to-end identification and execution of a full-funnel keyword strategy, targeting high-intent keywords, head terms, and "question-based" queries to drive qualified organic traffic. - Actively monitor keyword performance and implement on-page optimization tactics to secure "Position 1" rankings - Regularly analyze competitor keyword profiles to identify missed opportunities and recapture market share - Develop and execute strategies to ensure brand authority within AI-generated answers and LLMs and conversational search platforms. - Identify audience-aligned prompts and optimize site architecture to ensure brand content is selected as the "preferred answer" for generative search responses - Utilize AI

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