Growth Marketing Specialist- APAC

Benefits

Parental leave

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Non-birth-parent leave

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Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

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Relocation assistance

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Childcare support

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Learning budget

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Verification

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Salary

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401(k) match

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Market context

Median wage (BLS OEWS)

$93,011 national median

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

35% below the BLS national median for marketing aggregate.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Schedule

Shift type

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Weekend work

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Application

Cover letter

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Assessment

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Deadline

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Where they hire

State eligibility is not yet verified.

About this role

Growth Marketing Specialist- APAC United States of America - Remote / Home Office Job Summary: We are looking for a Growth Marketing Specialist, APAC Performance Marketing to support the execution, optimization, and operational management of paid media campaigns across key Asia-Pacific markets. The Growth Marketing Specialist will help implement campaign strategies, monitor performance, coordinate creative and localization workflows, maintain reporting accuracy, and ensure campaigns are launched and optimized efficiently across APAC platforms. Job Expectations: - Execute and support paid media campaigns across assigned APAC markets, including campaign setup, QA, launch, monitoring, pacing, optimization, and reporting. - Manage day-to-day campaign operations across global and APAC-specific performance platforms, including Google Ads, Meta Ads, TikTok Ads, Apple Search Ads, LINE, Naver, Kakao, Yahoo Japan, Rakuten, and other relevant regional paid media platforms. - Implement campaign structures, audience targeting, bidding strategies, budgets, creative rotations, tracking parameters, and platform settings based on approved growth plans. - Monitor campaign performance daily and identify issues related to spend pacing, delivery, tracking, creative fatigue, audience performance, conversion rates, CAC, ROAS, and other core KPIs. - Support optimization of paid media campaigns against goals such as new customer acquisition, revenue, ROAS, CAC, LTV, payback period, contribution margin, and conversion rate. - Assist with budget pacing and reallocation recommendations across markets, platforms, campaigns, ad groups, audiences, and creative assets. - Support structured testing roadmaps across creative, audiences, bids, landing pages, campaign structures, offers, localization, and platform features. - Coordinate performance creative workflows, including briefing, asset trafficking, localization, naming conventions, version

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