Senior Product Designer

Benefits

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About this role

Senior Product Designer San Francisco fal is the generative media ecosystem powering the next generation of AI products. We build the infrastructure, tools, and model access that teams need to move from idea to production, and do it at scale without compromise. For developers and enterprises, fal is the foundation that makes generative media not just possible, but practical: a unified platform where high-performance inference, orchestration, and observability come together to unlock new categories of AI-native products. As generative media reshapes industries across a market projected to grow by hundreds of billions over the next decade, fal is becoming the ecosystem that ambitious teams build on. About this role: You are a versatile designer who thrives with ambiguity, who can move at fal speed while keeping the UI fast + consistent. Must Have - Strong product UI/visual craft + portfolio of shipped work. - Experience designing web AND mobile product experiences: can create dedicated mobile screens (not just “responsive web”) and understands mobile UI patterns, navigation paradigms, constraints, and edge cases. - Solid design systems experience (components/tokens/variants/docs + working with engineering for adoption). - Comfortable owning features end-to-end (flows → UI → handoff → QA) in a high-velocity startup. - AI-assisted / “vibe coding” prototyping mindset (uses modern tools to prototype quickly; production code not required, but code-based prototyping is a plus). - Can run scrappy user research/testing and iterate based on customer feedback. - Accessibility + responsive fundamentals (but again: must also design true mobile experiences). - Strong cross-functional

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