Field Marketing Coordinator

Benefits

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Weekend work

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Application

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About this role

Field Marketing Coordinator San Francisco, CA, San Francisco, CA, United States, New York, NY Factory is seeking a Field Marketing Coordinator to partner closely with the sales and marketing teams to drive Factory's value proposition and go-to-market strategy. Key responsibilities include planning, organizing, and executing events and field marketing programs that generate new prospects and advance existing opportunities. What you will do and achieve: - Coordinate Factory-sponsored tradeshows, webinars, dinners, executive roundtables, direct mail campaigns, and field events from end-to-end - Organize team preparation meetings for each event - Project manage landing pages, registration, email campaigns, timelines, and deadlines - Source venues for Factory field marketing events - Closely integrate with marketing and sales, supporting territory needs and executing regional and account-based marketing strategies - Maintain budget tracker for your programs - Assist with creative approaches to marketing Factory programs (live and virtual) - Manage direct mail sends (gifts, swag, giftcards) as well as tradeshow shipments (banners, swag, handouts, deliverables) - Provide reports on campaign performance and track year-over-year program results - Collect and upload program lead data and surveys immediately post-program - Support flagship events like the Agent Native Development Summit - Travel 30-50% domestically Qualifications What You Bring - 1-3 years event planning and/or marketing experience, ideally at a high-growth SaaS or developer-focused company - Strong project management, time management, and organizational skills - Excellent written and verbal communication skills - Interest in metrics-driven marketing; comfortable tracking results against budget - Salesforce, marketing automation, and AI tools experience

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