VP, GTM, UCANZ

Benefits

Parental leave

Not verified

Non-birth-parent leave

Not verified

Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

Not verified

Relocation assistance

Not verified

Childcare support

Not verified

Learning budget

Not verified

Verification

Not verified

Salary

$226K-$280K not verified - source not recorded; timestamp not recorded

401(k) match

Not verified

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Market context

U.S. role benchmark (BLS OEWS)

$57,704 U.S. median for this role

Projected growth (BLS Employment Projections)

+0.9% - Slower

338% above the BLS role benchmark for sales aggregate.

Posted salary is far from this role benchmark; treat it as low confidence.

Matched to SOC 41-2031 - Sales aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Schedule

Shift type

Not verified

Weekend work

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Application

Cover letter

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Assessment

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Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

VP, GTM, UCANZ Los Angeles, California, United States About Crunchyroll Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it's powered by the anime content we all love. Join our team, and help us shape the future of anime! About the role We're looking for an exceptional go-to-market leader to own growth strategy and execution across Crunchyroll's UCANZ region (United States, Canada, Australia, and New Zealand) - Crunchyroll's most mature and strategically critical region. As VP, Go-To-Market (UCANZ), you'll lead the regional growth agenda across subscriber acquisition, engagement, retention, and revenue. Operating at the intersection of strategy, product, content, analytics, and operations, you'll shape how millions of fans discover, engage with, and stay connected to Crunchyroll while driving sustainable business growth. This is a highly visible leadership role with significant business ownership and influence across the organization. Core Areas of Responsibility - Own the end-to-end go-to-market strategy and performance across the UCANZ region - Drive subscriber growth, engagement, retention, and revenue across all major growth levers - Define regional priorities, market strategies, and investment plans to maximize business impact - Serve as a strategic advisor to senior leadership on market dynamics, competitive trends, growth opportunities, and performance - Translate global priorities into regional strategies

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