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Strategist, Audience Development

Consumer Reports - Yonkers, NY

Posted May 5, 2026

Benefits

Parental leave
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Non-birth-parent leave
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Family-building benefits
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Mental health support
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401(k) match
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Weekend work
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About this role

Strategist, Audience Development Yonkers, NY WHO WE ARE Consumer Reports is an independent, nonprofit organization dedicated to a fair and just marketplace for all. CR is known for our rigorous testing and trusted ratings on thousands of products and services. We report extensively on consumer trends and challenges, and survey millions of people in the U.S. each year. We leverage our evidence-based approach to advocate for consumer rights, working with policymakers and companies to find solutions for safer products and fair practices. Our mission starts with you. We offer medical benefits that start on your first day as a CR employee that include behavioral health coverage, family planning and a generous 401K match. Learn more about how CR advocates on behalf of our employees. OVERVIEW Our Audience Development team operationalizes Consumer Reports' mission to create a safe, fairer, and more transparent marketplace by ensuring our trusted, independent guidance is visible wherever people make decisions-across search, AI-generated answers, and emerging platforms. In a time of information overload, this is more important than ever. The Audience Development Strategist will help grow CR's audience and membership base through search engine optimization as well as generative engine optimization, coordinating and aligning those efforts as they develop along the burgeoning AI frontier, with an emphasized and outsized lean into GEO. Reporting to the Associate Director, Audience Development, the Strategist will create a search-first culture, and influence stakeholders with a collaborative spirit to leverage search as a powerful driver of business goals, including membership revenue. This

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