Marketing Strategy Specialist

Benefits

Parental leave

Not verified

Non-birth-parent leave

Not verified

Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

Not verified

Relocation assistance

Not verified

Childcare support

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Learning budget

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Verification

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Salary

$60K-$104K From the posting source

401(k) match

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Market context

U.S. role benchmark (BLS OEWS)

$102,662 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.4% - Faster than average

20% below the BLS role benchmark for product management aggregate.

Matched to SOC 11-1021 - Product Management aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Product From the posting source

Seniority

Mid From the posting source

Schedule

Shift type

Not verified

Weekend work

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Application

Cover letter

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Assessment

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Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

Marketing Strategy Specialist Los Angeles, California MARKETING STRATEGY SPECIALIST WHAT IS THE OPPORTUNITY? The Marketing Strategy Specialist will help develop, execute, and monitor marketing programs across a variety of channels. Responsibilities will include researching the market, analyzing trends to help develop marketing strategy for the various lines of business at City National, and provide overall support on how to best reach key target markets.The Marketing Strategy Specialist will report directly to the Marketing Strategy manager and work collaboratively with the broader Marketing Strategy team on special projects as assigned. WHAT WILL YOU DO? Develop, implement, and track marketing strategy campaigns and programs. Accountable for key project tasks in Adobe Workfront on behalf of Marketing Strategy team, including but not limited to the development of the Business Requirement Document (BRD), ongoing check-ins with the Product, Sales, and Marketing project teams, supply approved Product disclosures, monitor the production of the project and maintain awareness of project risks. Assist Marketing Strategy Managers in managing integrated marketing campaigns across offline and online channels. Conduct market research and analyze trends to identify new marketing opportunities. Support the Marketing Strategy team with marketing activities in various areas, including integrated campaigns and sponsorships/event planning. Assist with analyses of marketing data, including campaign metrics, conversion rates, and online traffic in order to improve future marketing strategies and campaigns. This includes in-campaign and post campaign communications. Collaborate with other internal marketing and corporate communication teams to help develop and monitor strategic marketing initiatives. Liaise with all key stakeholders to

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