Paid Acquisition Associate

Benefits

Parental leave

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Non-birth-parent leave

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Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

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Relocation assistance

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Childcare support

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Learning budget

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Verification

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Salary

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source

Seniority

Entry From the posting source

Schedule

Shift type

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Weekend work

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Application

Cover letter

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Assessment

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Deadline

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Where they hire

State eligibility is not yet verified.

About this role

Paid Acquisition Associate Paris, France About BlaBlaCar BlaBlaCar is the world's leading community-based travel app enabling 27 million members a year to carpool or travel by bus in 21 countries. Our team of 800 employees counts over 50 nationalities and is spread across our 5 global offices, 30% working fully remotely. Your mission We are looking for a Paid Acquisition Associate to support the growth of BlaBlaCar across Spain and Ukraine. You will be responsible for managing and optimizing paid media campaigns across multiple channels (Search, Social, Display, etc.), with the objective of driving both performance (user acquisition) and contributing to brand visibility. You will work across all paid channels (Google, Meta, TikTok, Snap, etc.), covering both performance and branding initiatives, while progressively increasing your ownership and autonomy on campaign management. This role combines operational execution and initial strategic exposure, as you will contribute to campaign performance, testing and channel development, while working closely with senior team members on strategy and prioritization. Your Responsibilities Campaign Management & Optimization Set up, manage and optimize paid acquisition campaigns across multiple platforms (Google Ads, Meta, TikTok, Snap, etc.) Manage and optimize paid acquisition budgets across channels, ensuring efficient allocation and respect of targets (CPA, ROI, volume) Monitor budget pacing and performance to ensure targets are met on a daily, weekly and monthly basis Run A/B tests on creatives, audiences, bidding strategies and landing pages Performance Analysis & Reporting Track campaign performance and analyze key metrics Analyze performance and budget efficiency to identify optimization

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