Senior Machine Learning Engineer - Ads Bidding & Pacing

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401(k) match

Listed Source: EMPLR_CONTRIB_INCOME_AMT. source Last checked Jun 13, 2026.

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About this role

Senior Machine Learning Engineer - Ads Bidding & Pacing Cupertino, United States of America At Apple, we focus deeply on our customers' experience. Apple Ads brings this same approach to advertising, helping people find exactly what they're looking for and helping advertisers grow their businesses. Our technology powers ads and sponsorships across Apple Services, including the App Store, Apple News, and MLS Season Pass. Everything we do is designed for trust, connection, and impact: We respect user privacy, integrate advertising thoughtfully into the experience, and deliver value for advertisers of all sizes-from small app developers to big, global brands. Because when advertising is done right, it benefits everyone. We are seeking a self-motivated individual that will build out the next generation of our ads platforms and ensure that Apple provides the most relevant and high quality ads experience while maintaining a healthy marketplace. You should have experience developing and implementing machine learning or optimization algorithms, ideally within the ads space, recommendations, or search relevance. You will have an excellent understanding of scalable architectures and thrive working in Agile environments. In this role, you will design and build scalable solutions that enable advertisers to optimize for their campaign goals and performance on the Apple Ads. You will have the opportunity to build the next generation solutions for budget and bid optimization that enable driving optimal campaign performance and advertiser experience. You will have the opportunity to apply your ability to move the state of the art techniques in a fast growing

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