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Manager, Customer Database Marketing, WW Marketing

Apple - Cupertino, United States of America

Posted Apr 16, 2026

Benefits

Parental leave
Not verified
Non-birth-parent leave
Not verified
Family-building benefits
  • Fertility benefits: Not verified
  • Adoption assistance: Not verified
  • Surrogacy assistance: Not verified
Mental health support
Not verified
Relocation assistance
Not verified
Childcare support
Not verified
Learning budget
Not verified
Verification
Not verified checked Jun 13, 2026
Salary
$191K-$288K From the posting source checked Jun 20, 2026
401(k) match
Reported from DOL Form 5500 industry filing (not employer-specific)

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Market context

U.S. role benchmark (BLS OEWS)
$93,011 U.S. median for this role
Projected growth (BLS Employment Projections)
+5.1% - Faster than average

158% above the BLS role benchmark for marketing aggregate.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function
Marketing From the posting source checked Jun 20, 2026
Seniority
Mid From the posting source checked Jun 20, 2026

Schedule

Shift type
Not verified
Weekend work
Not verified

Company

Company stage
Public-company From the posting source checked Jun 20, 2026
Equity
Offered Verified - SEC 10-K source checked Jun 20, 2026

Application

Cover letter
Not verified
Assessment
Not verified
Deadline
Not stated

Where they hire

State eligibility is not yet verified.

About this role

Manager, Customer Database Marketing, WW Marketing Cupertino, United States of America At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. We believe that if you bring passion and dedication to your job, there's no telling what you could accomplish! Apple is looking for an individual to join the Product Launch and Marketing Operations team within Worldwide Marketing to help deliver successful product launches and ongoing projects as the leader of the Customer Database Marketing team. The Customer Database Marketing team owns the end-to-end processing, management, audience segmentation, and usage of data for marketing communications through direct marketing emails and push notifications. These campaigns range from product announcements to programs including trade in, back to school, and holiday. As the leader of the Customer Database Marketing group, you will oversee the teams focused on Governance, Campaign Operations, Communication Systems, and Data Management. You are also the champion for privacy and process improvements relating to the maintenance and evolution of the database. This role is highly cross functional and works with teams across Apple including WW Product Marketing, Marketing Communications, AppleCare, Engineering, Legal, Privacy, Compliance, Regulatory, Retail, IS&T, and Services. Oversee corporate email marketing operations for Apple, leading customer database segmentation and the management of CRM applications, products, and services across the organization. Establish and champion email marketing best practices and governance for outbound customer communications (marketing and transactional), ensuring consistent alignment with Apple's quality and customer experience standards. Partner cross-functionally with business and

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