Senior Product Manager, Fire TV Demand Generation
Amazon - Seattle, Washington, USA
Posted Apr 29, 2026
Benefits
- Parental leave
- Not verified not verified - source not recorded; timestamp not recorded
- Non-birth-parent leave
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- Family-building benefits
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- Fertility benefits: Not verified
- Adoption assistance: Not verified
- Surrogacy assistance: Not verified
- Mental health support
- Not verified
- Relocation assistance
- Not verified
- Childcare support
- Not verified
- Learning budget
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- Verification
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- Salary
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- 401(k) match
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Market context
- Median wage (BLS OEWS)
- $116,543 national median
- Projected growth (BLS Employment Projections)
- +9.8% - Much faster than average
37% above the BLS national median for software engineering aggregate.
Matched to SOC 15-1252 - Software Engineering aggregate by role bucket.
Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.
Schedule
- Shift type
- Not verified
- Weekend work
- Not verified
Application
- Cover letter
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- Assessment
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- Deadline
- Not stated
Where they hire
State eligibility is not yet verified.
About this role
Senior Product Manager, Fire TV Demand Generation Seattle, Washington, USA Do you want to work in a role where you are encouraged to build and have the autonomy to push boundaries? Do you want the experience of managing a large business operating at scale? The Fire TV Demand Gen team is seeking a Senior Product Manager to own demand generation, strategy, and category management in the Canada and Mexico marketplaces for our Streaming Media Players business. You will be the business owner for a suite of highly strategic Fire TV sales programs; work with a cross-functional team including product development, demand planning, in-stock, offline retail, finance, and merchandising to develop and execute a multi-year strategy to continue growing the Fire TV business. This is a high visibility role with frequent opportunities to interact with and present to leadership. In this role, you will have an opportunity to help customers discover our latest devices, develop channel-specific sales strategies, and test/implement new demand generation levers that deliver device sales and enhance customer engagement and satisfaction. We are seeking someone who is creative, highly analytical, customer-obsessed, and excels at earning trust with stakeholders. The ideal candidate will have a passion for driving product sales in innovative categories, take ownership of the business, and be comfortable driving a mix of both strategy through to the brass tacks of execution. Key job responsibilities The CA/MX Streaming Media Player (SMP) sales lead role is responsible for establishing the sales plan, demand generation strategies, and then overseeing
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