Senior Creative Strategist, Live Content Lead (EU), Twitch Brand Partnership Studio (BPS)

Benefits

Parental leave

6 weeks From the posting source checked Jun 20, 2026

Non-birth-parent leave

6 weeks From the posting source checked Jun 20, 2026

Family-building benefits

• Fertility benefits: Offered From the posting source checked Jun 20, 2026
• Adoption assistance: Offered From the posting source checked Jun 20, 2026
• Surrogacy assistance: Not verified

Mental health support

Offered From the posting source checked Jun 20, 2026

Relocation assistance

Not verified

Childcare support

Offered From the posting source checked Jun 20, 2026

Learning budget

Not verified

Verification

Source-linked checked Jun 7, 2026

Salary

Not verified

401(k) match

Reported from DOL Form 5500 industry filing (not employer-specific)

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source checked Jun 20, 2026

Seniority

Senior From the posting source checked Jun 20, 2026

Schedule

Shift type

Not verified

Weekend work

Not verified

Company

Equity

Offered Verified - SEC 10-K source checked Jun 20, 2026

Application

Cover letter

Not verified

Assessment

Not verified

Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

Senior Creative Strategist, Live Content Lead (EU), Twitch Brand Partnership Studio (BPS) London, England, GBR The Senior Creative Strategist, Live Content Lead (EU) within Twitch's Brand Partnership Studio (BPS) will serve as the strategic and creative leader for live content programming and commercialisation across Sports, Music, and Entertainment verticals in EU5 markets (UK, DE, FR, IT, ES). This role sits at the intersection of business development, creative strategy, and content partnerships, leveraging audience insights, cultural trends, and marketplace demand to develop original live content programmes and forge new content partnerships that can be scaled and commercialised across European markets through Amazon Ads. As the EU owner of the Live Content verticals (Sports, Music & Entertainment) within BPS, this leader will drive the development of new programming formats, cultivate relationships with Twitch Global Sports Lead, internal partners at Prime Video and Amazon Music, and build an external network of IP owners, rights holders, sports leagues, music labels, promoters, and entertainment brands. They will collaborate closely with local EU Go-To-Market and Sales teams to deliver a cohesive EU strategy brought to life with market-specific programmes and tactics. Key job responsibilities Own Live Content Verticals across EU: Act as the Centre of Excellence for Sports, Music, and Entertainment programming on Twitch across EU5, setting creative vision, strategy, and operational frameworks within Brand Partnership Studio. Lead Internal Partnerships: Build relationships with Prime Video Sports and Amazon Music to develop collaborative programming leveraging Amazon's European sports rights, music catalogues, and entertainment properties. Develop External Partnerships:

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