Principal Product Marketing Manager, Retail Ad Service (RAS), Amazon Ads, Amazon Ads
Amazon - New York, New York, USA
Posted May 29, 2026
Benefits
- Parental leave
- 6 weeks From the posting source checked Jun 20, 2026
- Non-birth-parent leave
- 6 weeks From the posting source checked Jun 20, 2026
- Family-building benefits
- Mental health support
- Offered From the posting source checked Jun 20, 2026
- Relocation assistance
- Not verified
- Childcare support
- Offered From the posting source checked Jun 20, 2026
- Learning budget
- Not verified
- Verification
- Source-linked checked Jun 7, 2026
- Salary
- $187K-$253K From the posting source checked Jun 20, 2026
- 401(k) match
- Reported from DOL Form 5500 industry filing (not employer-specific)
Was this benefit information wrong? Tell us.
Market context
- U.S. role benchmark (BLS OEWS)
- $93,011 U.S. median for this role
- Projected growth (BLS Employment Projections)
- +5.1% - Faster than average
136% above the BLS role benchmark for marketing aggregate.
Matched to SOC 13-1161 - Marketing aggregate by role bucket.
Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.
Role
Schedule
- Shift type
- Not verified
- Weekend work
- Not verified
Company
Application
- Cover letter
- Not verified
- Assessment
- Not verified
- Deadline
- Not stated
Where they hire
State eligibility is not yet verified.
About this role
Principal Product Marketing Manager, Retail Ad Service (RAS), Amazon Ads, Amazon Ads New York, New York, USA Amazon Ads is building the infrastructure powering the next generation of retail media. Retail Ad Service (RAS) enables retailers and commerce partners to build and scale their own advertising businesses using first-party shopper signals, owned inventory, and advertiser demand. We are hiring a Principal Product Marketing Manager to drive global adoption of RAS across retailers and commerce partners. This is a highly strategic role focused on customer adoption, revenue growth, and industry positioning for one of Amazon Ads' emerging businesses. You will define how RAS is positioned and brought to market for customers building advertising and monetization businesses on top of their commerce infrastructure. The ideal candidate has experience in retail media, adtech, commerce platforms, or related industries, and understands how businesses leverage first-party data, transaction signals, and media inventory to drive monetization. They are comfortable operating in ambiguous, fast-evolving categories and influencing both product strategy and GTM execution. Key job responsibilities Key Responsibilities - Define and drive the global GTM strategy for RAS adoption across retailers and commerce platforms - Partner with business development, product, sales, and partner teams to accelerate customer adoption and revenue growth - Develop positioning, messaging, narratives, and sales enablement materials tailored to this customer segment - Influence product roadmap and strategy through customer and market insights - Define GTM approaches for new customer segments and retail-adjacent commerce platforms - Lead industry engagement across events, analysts, thought leadership,
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