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Principal, CTV Measurement, Amazon Ads Strategy & Business Development

Amazon - New York, New York, USA

Posted Mar 19, 2026

Benefits

Parental leave
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Non-birth-parent leave
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Family-building benefits
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  • Adoption assistance: Not verified
  • Surrogacy assistance: Not verified
Mental health support
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Relocation assistance
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Childcare support
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Learning budget
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Verification
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Salary
$213K-$288K not verified - source not recorded; timestamp not recorded
401(k) match
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Market context

U.S. role benchmark (BLS OEWS)
$111,944 U.S. median for this role
Projected growth (BLS Employment Projections)
+13.7% - Much faster than average

124% above the BLS role benchmark for data and ml aggregate.

Matched to SOC 15-1252 - Data and ML aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Schedule

Shift type
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Weekend work
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Application

Cover letter
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Assessment
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Deadline
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Where they hire

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About this role

Principal, CTV Measurement, Amazon Ads Strategy & Business Development New York, New York, USA Advance the future of Connected TV (CTV) advertising measurement by developing innovative strategies that help advertisers unlock unprecedented insights and value. In this pivotal role, you'll bridge technology, partnerships, and strategic vision to evolve how brands understand and optimize their CTV advertising investments across Amazon's premium video properties and third-party publisher partnerships. As Principal, CTV Measurement Strategy & Business Development, you will lead the development and execution of measurement strategies that enable advertisers to better quantify and maximize the value of premium CTV investments. You'll drive thought leadership across industry bodies, evaluate emerging measurement technologies and partnerships, and build business development frameworks that extend beyond any single initiative to deliver long-term organizational value. Expect to move seamlessly between executive strategy sessions, technical deep dives, and cross-functional collaboration. This is a high-impact role requiring both strategic vision and collaborative execution. You'll work at the intersection of product innovation, partnership development, and go-to-market strategy to ensure Amazon Ads remains at the forefront of CTV measurement innovation. Work collaboratively with industry measurement providers and standards bodies to support advertiser choice and innovation across CTV. Key job responsibilities - Develop comprehensive measurement strategies for CTV advertising across Amazon's video properties and publisher partnerships - Drive innovation in measurement solutions that address diverse advertiser needs - Lead strategic business development initiatives with measurement providers and technology platforms - Represent Amazon Ads in industry associations and standards bodies - Collaborate closely with

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