Content Strategy Lead, AWS Skilling and Social Impact (SSI)
Amazon - Seattle, Washington, USA
Posted Jun 9, 2026
Benefits
- Parental leave
- 6 weeks From the posting source checked Jun 20, 2026
- Non-birth-parent leave
- 6 weeks From the posting source checked Jun 20, 2026
- Family-building benefits
- Mental health support
- Offered From the posting source checked Jun 20, 2026
- Relocation assistance
- Not verified
- Childcare support
- Offered From the posting source checked Jun 20, 2026
- Learning budget
- Not verified
- Verification
- Source-linked checked Jun 7, 2026
- Salary
- $143K-$193K From the posting source checked Jun 20, 2026
- 401(k) match
- Reported from DOL Form 5500 industry filing (not employer-specific)
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Market context
- U.S. role benchmark (BLS OEWS)
- $93,011 U.S. median for this role
- Projected growth (BLS Employment Projections)
- +5.1% - Faster than average
81% above the BLS role benchmark for marketing aggregate.
Matched to SOC 13-1161 - Marketing aggregate by role bucket.
Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.
Role
Schedule
- Shift type
- Not verified
- Weekend work
- Not verified
Company
Application
- Cover letter
- Not verified
- Assessment
- Not verified
- Deadline
- Not stated
Where they hire
State eligibility is not yet verified.
About this role
Content Strategy Lead, AWS Skilling and Social Impact (SSI) Seattle, Washington, USA AWS Skilling and Social Impact (SSI) exists to fuel, align, and amplify the good that AWS does in the world. We accelerate social impact with cloud and AI technology and expertise, and engage AWS customers, Partners, and Builders to deliver social and business value. To advance this mission, we seek a Content Strategy Lead to drive complex product marketing initiatives that demonstrate the power of AWS technology to make a positive impact in the world. The successful candidate will have experience marketing products across multiple channels - website, blogs, newsletters, social - for internal and external campaigns, as well as a track record of earning trust with peers, cross-functional stakeholders, and executives. Key job responsibilities * Manage the full lifecycle of complex product marketing initiatives and define strategy and measurement with limited guidance * Develop comprehensive marketing strategies spanning targeting, go-to-market plans, positioning, promotions, and launch plans * Identify gaps between teams and processes, influence partner team roadmaps, anticipate risks, and build contingency plans * Produce multi-media, multi-channel content for the AWS website, AWS blogs, AWS social impact newsletter, LinkedIn, event activations, and SSI's internal Wiki * Manage external creative vendors to develop high-quality content, creating requests for proposal, managing approval and selection processes, and overseeing project delivery * Build and continuously improve SSI's reference library of videos, photos, customer case studies, media mentions, and social media posts to increase efficiency and repeatability * Serve as org-level resource
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