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Product Marketing Specialist

Alarm.com Holdings - Tysons, Virginia

Posted Jun 4, 2026

Benefits

Parental leave
Not verified
Non-birth-parent leave
Not verified
Family-building benefits
  • Fertility benefits: Not verified
  • Adoption assistance: Not verified
  • Surrogacy assistance: Not verified
Mental health support
Not verified
Relocation assistance
Not verified
Childcare support
Not verified
Learning budget
Not verified
Verification
Not verified checked Jun 7, 2026
Salary
Not verified
401(k) match
Reported from DOL Form 5500 industry filing (not employer-specific)

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Market context

U.S. role benchmark (BLS OEWS)
$93,011 U.S. median for this role
Projected growth (BLS Employment Projections)
+5.1% - Faster than average

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function
Marketing From the posting source
Seniority
Mid From the posting source

Schedule

Shift type
Not verified
Weekend work
Not verified

Company

Equity
Offered Verified - SEC 10-K source

Application

Cover letter
Not verified
Assessment
Not verified
Deadline
Not stated

Where they hire

State eligibility is not yet verified.

About this role

Product Marketing Specialist Tysons, Virginia Alarm.com is looking for a smart, tenacious, and inquisitive B2B2B and B2B2C Product Marketing Specialist who can operate between product management, sales, marketing, and training to help develop and execute the go-to-market strategy for Alarm.com products. The product marketer must be able to assess the market to understand the product/service landscape our channel partners (and their customers) sit in. The Product Marketing Specialist will drive research projects to understand market needs, trends, and competition. They will be responsible for developing product positioning and content/tools for sales enablement and product launches. This role will work closely with product management, partner marketing, and sales teams to identify gaps, develop resources, and launch associated initiatives to support the residential and venture business units' growth goals. Key Responsibilities: Helps formulate and execute go-to-market strategy for key product lines and new product launches Develops product positioning content, messaging, and sales enablement assets Acts as the Voice of the Customer champion; collects feedback from partner and end user-facing teams to fuel product development and roadmaps Supports effective product launches by driving internal consensus around project and product delivery dates and works with all teams to ensure milestone and delivery dates are met Helps turn marketing and buyer intelligence into sales tools and thought leadership to support the full sales cycle Creates content, assets, and tools including market briefs, sales playbooks, and other materials Develops actionable, data-driven insights to inform product and marketing strategy Drives development and validation of product/service positioning, category

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