Associate Director, Performance Marketing

Benefits

Parental leave

Not verified

Non-birth-parent leave

Not verified

Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

Not verified

Relocation assistance

Not verified

Childcare support

Not verified

Learning budget

Not verified

Verification

Not verified checked Jun 13, 2026

Salary

$180K-$238K From the posting source

401(k) match

Reported from DOL Form 5500 industry filing (not employer-specific)

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

125% above the BLS role benchmark for marketing aggregate.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source

Seniority

Staff Plus From the posting source

Schedule

Shift type

Not verified

Weekend work

Not verified

Company

Equity

Offered Verified - SEC 10-K source

Application

Cover letter

Not verified

Assessment

Not verified

Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

Associate Director, Performance Marketing UNAVAILABLE, UNAVAILABLE, US Summary Yelp's high-impact performance marketing team is dedicated to connecting homeowners with the best local service professionals, accelerating marketplace growth through innovative lead generation strategies. Our work sits at the intersection of technology, data, and performance-driven partnerships. We're seeking a data-driven and technically savvy Associate Director, Performance Marketing to own and scale our multi-channel acquisition programs for Yelp's home services marketplace. You excel at building, optimizing, and scaling holistic performance marketing programs, collaborating cross-functionally, and leading teams through transformation and growth. You have deep experience and emphasis on SEM (leveraging TROAS and TCPA), paid social as well as lead-gen based affiliate marketplaces. We'd love to have you apply, even if you don't feel you meet every single requirement in this posting. At Yelp, we're looking for great people, not just those who simply check off all the boxes. This is a full-time remote role based in the United States. What you'll do: Lead the strategy, execution, and optimization of SEM, Affiliate Lead-Gen and Paid Social performance marketing initiatives to deliver high-quality home services leads at scale. Own and optimize campaigns, overseeing significant budgets while maximizing ROI and lead quality through advanced analytics and continuous testing. Identify and drive new growth opportunities by leveraging data-driven insights and innovative acquisition tactics across search engine marketing (SEM), paid social, and affiliate lead-generation. Build, mentor, and inspire high-performing teams with a focus on results, accountability, and continuous improvement. Partner closely with analytics and cross functional stakeholders to

Read the full description at uscareers-yelp.icims.com. FewerJobs shows a preview and links to the original posting.