Creative Strategist

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About this role

Creative Strategist San Francisco Hybrid, New York City Hybrid, San Francisco, New York City, California, New York, United States About Sleeper Sleeper is a sports-focused games platform with messaging at its core. We are a young and energetic company, fueled by a passion for sports and a drive for innovation. Our mission is to create a digital playground for sports fans and their friends to hang out. We bring people together over sports. About the Role Sleeper is looking for a Creative Strategist to help shape what we do, when we do it, and how we show up as a brand. This role is focused on idea generation, campaign concepts, and cultural moments-bringing creative thinking to the forefront as Sleeper builds awareness in a crowded sports landscape. This is a senior individual contributor role for someone who naturally thinks in ideas, moments, and narratives, and who understands how creative work connects to media, timing, and audience behavior-especially within sports and entertainment. You'll partner closely with growth, marketing, and leadership, but your primary value will come from originating strong creative ideas, not managing execution or optimizing performance. What You'll Do -Generate creative campaign ideas that drive awareness and memorability -Develop concepts for campaigns, brand moments, partnerships, and culturally relevant activations -Bring a strong point of view on when and where Sleeper should show up -Translate ideas into clear creative directions that teams can execute against -Collaborate with internal teams and external partners to bring ideas to life -Partner with growth and

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