Alternatives Marketing, Principal
GCM Grosvenor INC - New York, New York, United States
Posted Jun 4, 2026
Benefits
- Parental leave
- Not verified
- Non-birth-parent leave
- Not verified
- Family-building benefits
-
- Fertility benefits: Not verified
- Adoption assistance: Not verified
- Surrogacy assistance: Not verified
- Mental health support
- Not verified
- Relocation assistance
- Not verified
- Childcare support
- Not verified
- Learning budget
- Not verified
- Verification
- Not verified
- Salary
- $150K-$185K From the posting source
- 401(k) match
- Not verified
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Market context
- U.S. role benchmark (BLS OEWS)
- $93,011 U.S. median for this role
- Projected growth (BLS Employment Projections)
- +5.1% - Faster than average
80% above the BLS role benchmark for marketing aggregate.
Matched to SOC 13-1161 - Marketing aggregate by role bucket.
Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.
Schedule
- Shift type
- Not verified
- Weekend work
- Not verified
Company
- Equity
- Offered Verified - SEC 10-K source
Application
- Cover letter
- Not verified
- Assessment
- Not verified
- Deadline
- Not stated
Where they hire
State eligibility is not yet verified.
About this role
Alternatives Marketing, Principal New York, New York, United States SUMMARY We are seeking a n experienced Alternatives Marketing professional to help drive fundraising and investor engagement across various institutional and private wealth channel s for GCM Grosvenor. This unique role combines the core marketing functions of product & capabilities marketing, channel marketing, and custom solutions marketing . This is an excellent opportunity for a marketing professional seeking exposure across alternative asset classes and investor types . The ideal candidate has proven experience in financial services marketing and a solid investment acumen within private markets with the ability to translate complex concepts into compelling narratives across investor channels . GCM Grosvenor is one of the world's largest and most established alternative asset managers, with over $ 90 billion in AUM and a 50-year track record across private equity, infrastructure, real estate, credit, and absolute return strategies. We offer differentiated access and investment expertise across the full alternatives spectrum and investor solutions including funds, custom accounts and strategic partnerships . KEY RESPONSIBILITIES Investor Marketing Support global fundraising initiatives by developing and maintaining institutional marketing materials in a variety of formats. Define requirements across the prospect-to-client lifecycle, ensuring client-facing teams are equipped with accurate and current collateral to support prospecting, onboarding, and ongoing engagement. Distill market trends and portfolio insights into differentiated content supporting investor communications and marketing campaigns. Partner with investment teams to create marketing initiatives by developing materials and content across all relevant formats and channels, ensuring alignment with firm messaging
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