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Alternatives Marketing, Principal

GCM Grosvenor INC - New York, New York, United States

Posted Jun 4, 2026

Benefits

Parental leave
Not verified
Non-birth-parent leave
Not verified
Family-building benefits
  • Fertility benefits: Not verified
  • Adoption assistance: Not verified
  • Surrogacy assistance: Not verified
Mental health support
Not verified
Relocation assistance
Not verified
Childcare support
Not verified
Learning budget
Not verified
Verification
Not verified
Salary
$150K-$185K From the posting source
401(k) match
Not verified

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Market context

U.S. role benchmark (BLS OEWS)
$93,011 U.S. median for this role
Projected growth (BLS Employment Projections)
+5.1% - Faster than average

80% above the BLS role benchmark for marketing aggregate.

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function
Marketing From the posting source
Seniority
Staff Plus From the posting source

Schedule

Shift type
Not verified
Weekend work
Not verified

Company

Equity
Offered Verified - SEC 10-K source

Application

Cover letter
Not verified
Assessment
Not verified
Deadline
Not stated

Where they hire

State eligibility is not yet verified.

About this role

Alternatives Marketing, Principal New York, New York, United States SUMMARY We are seeking a n experienced Alternatives Marketing professional to help drive fundraising and investor engagement across various institutional and private wealth channel s for GCM Grosvenor. This unique role combines the core marketing functions of product & capabilities marketing, channel marketing, and custom solutions marketing . This is an excellent opportunity for a marketing professional seeking exposure across alternative asset classes and investor types . The ideal candidate has proven experience in financial services marketing and a solid investment acumen within private markets with the ability to translate complex concepts into compelling narratives across investor channels . GCM Grosvenor is one of the world's largest and most established alternative asset managers, with over $ 90 billion in AUM and a 50-year track record across private equity, infrastructure, real estate, credit, and absolute return strategies. We offer differentiated access and investment expertise across the full alternatives spectrum and investor solutions including funds, custom accounts and strategic partnerships . KEY RESPONSIBILITIES Investor Marketing Support global fundraising initiatives by developing and maintaining institutional marketing materials in a variety of formats. Define requirements across the prospect-to-client lifecycle, ensuring client-facing teams are equipped with accurate and current collateral to support prospecting, onboarding, and ongoing engagement. Distill market trends and portfolio insights into differentiated content supporting investor communications and marketing campaigns. Partner with investment teams to create marketing initiatives by developing materials and content across all relevant formats and channels, ensuring alignment with firm messaging

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