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Product Marketing Manager

Formal - San Francisco

Posted Jun 10, 2026

Benefits

Parental leave
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Non-birth-parent leave
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Family-building benefits
  • Fertility benefits: Not verified
  • Adoption assistance: Not verified
  • Surrogacy assistance: Not verified
Mental health support
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Relocation assistance
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Childcare support
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Learning budget
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Verification
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Salary
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401(k) match
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Market context

U.S. role benchmark (BLS OEWS)
$93,011 U.S. median for this role
Projected growth (BLS Employment Projections)
+5.1% - Faster than average

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function
Marketing From the posting source checked Jun 20, 2026
Seniority
Mid From the posting source checked Jun 20, 2026

Schedule

Shift type
Not verified
Weekend work
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Company

Company stage
Seed From the posting source checked Jun 20, 2026

Application

Cover letter
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Assessment
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Deadline
Not stated

Where they hire

State eligibility is not yet verified.

About this role

Product Marketing Manager San Francisco ABOUT FORMAL Formal is data security platform designed to help teams understand and control their data on autopilot. We're building a modern protocol-aware reverse-proxy for datastores and APIs that helps organizations understand their data in real-time. This allows teams to see how sensitive data is stored, consumed, and used in order to enforce least privilege through masking, filtering, or anonymization policies. We are trusted by leading companies such as Ramp http://Ramp.com, Gusto http://Gusto.com, Notion http://Notion.com to solve problems across data security and compliance, data quality management, and infrastructure access. Formal is backed by top-tiers VCs including Thrive Capital and Y Combinator with angel investors that include executives and founders from Datadog, Clickhouse, Plaid, and Vanta. ABOUT THE ROLE As our Product Marketing Manager, you will play a crucial role in shaping and communicating Formal's value proposition to our target market. You'll work closely with our product, sales, and leadership teams to develop and execute marketing strategies that drive growth and establish Formal as a leader in the data security space. WHAT YOU'LL DO - Develop and execute marketing strategies that align with Formal's business objectives and target audiences - Build marketing campaigns (including in-person events, digital events, social/PR, customer marketing) to drive sales pipeline and acquire new customers - Create and maintain product positioning and messaging that differentiates Formal in the market - Produce high-quality marketing collateral, including whitepapers, case studies, blog posts, and sales enablement materials - Work closely with the sales team to

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