Brand Manager

Benefits

Parental leave

Not verified

Non-birth-parent leave

Not verified

Family-building benefits

• Fertility benefits: Not verified
• Adoption assistance: Not verified
• Surrogacy assistance: Not verified

Mental health support

Not verified

Relocation assistance

Not verified

Childcare support

Not verified

Learning budget

Not verified

Verification

Not verified checked Jun 13, 2026

Salary

Not verified

401(k) match

Reported from DOL Form 5500 industry filing (not employer-specific)

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Market context

U.S. role benchmark (BLS OEWS)

$93,011 U.S. median for this role

Projected growth (BLS Employment Projections)

+5.1% - Faster than average

Matched to SOC 13-1161 - Marketing aggregate by role bucket.

Source: U.S. Bureau of Labor Statistics, OEWS, May 2024 and Employment Projections, 2024-2034.

Role

Role function

Marketing From the posting source checked Jun 20, 2026

Seniority

Mid From the posting source checked Jun 20, 2026

Work mode

Onsite From the posting source checked Jun 20, 2026

In-office days

5 days From the posting source checked Jun 20, 2026

Schedule

Shift type

Not verified

Weekend work

Not verified

Company

Equity

Offered Verified - SEC 10-K source checked Jun 20, 2026

Application

Cover letter

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Assessment

Not verified

Deadline

Not stated

Where they hire

State eligibility is not yet verified.

About this role

Brand Manager Hong Kong Brand Manager Hong Kong (On-site) RESPONSIBILITIES Essential Functions & Accountabilities: Deliver the annual budgeted sales, hit strategic business goals and marketing KPIs in collaboration with other departments. Responsible for managing the CooperVision brands (Daily Contact Lens of Sphere/Toric/Multifocal) for the purpose of brand building and demand generation. Involving in brand marketing and customer marketing activities, such as advertising, in-store visibility, store motivation, trial activation, sell-through program, etc. Localization of regional initiatives and translate these into executable & measurable local campaigns. Formulation of channel & customer strategies with programs that positively impact customers as well as the wearer's shopping/purchase experience to grow CV Hong Kong's sales, share and preference as a trusted supplier. Lead and drive category growth with customers through key strategic pillars of gaining new wearers, reducing dropouts and extending wearers' lifecycle. Set measurable campaign KPIs and evaluate effectiveness. Partner with Sales and Professional Affairs to engage Eye Care Professionals. Plan and lead new product launches with local, regional and global counterparts. Involved in forecasting and budgeting of product sales and A&P in relation to marketing/events during the product cycle to ensure maximum effectiveness. Analyze market audit data & customer data and establish strong relationship with customers to gain customers insights Liaise with different vendors and agencies for marketing and customer campaigns design and roll-out Travel: Occasional travel (5% of time) to attend regional meetings and external conference. QUALIFICATIONS Qualifications Knowledge, Skills and Abilities: Result-oriented, ambitious, with strong sense of ownership, analytical and presentable Good

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