Lead: Strategy, Analytics & Monetization, Apple Maps

Benefits

Parental leave

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Family-building benefits

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Not verified last checked Jun 13, 2026

Salary

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401(k) match

Listed Source: EMPLR_CONTRIB_INCOME_AMT. source Last checked Jun 13, 2026.

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About this role

Lead: Strategy, Analytics & Monetization, Apple Maps Cupertino, United States of America The people here at Apple don't just create products - they create the kind of wonder that's revolutionized entire industries. It's the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Join Apple and help us leave the world better than we found it! Apple Maps continues to evolve through ongoing innovation, becoming an increasingly intelligent platform that helps people navigate and understand the physical world. The Apple Maps Business team is seeking a Lead: Strategy, Analytics & Monetization to help shape strategy at the intersection of product, monetization, and user experience. This role is ideal for someone who enjoys solving ambiguous problems, using data to inform strategic decisions, and helping guide the direction of a scaled consumer product. You'll work closely with Product, Design, Data Science, Engineering, and Marketing to evaluate opportunities, frame tradeoffs, and drive high-impact decisions across Apple Maps. We're growing and encourage candidates with a range of backgrounds and experiences to apply. In this role, you will lead strategic analysis for monetization initiatives across Apple Maps and help determine where and how the business should invest. You will use data to assess product performance, user behavior, market opportunities, and launch outcomes, translating insights into recommendations that shape roadmap decisions, planning, go-to-market strategy, and market expansion. You will also work across teams to shape strategy across monetization, KPI development, feature

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