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Program Manager, Fire TV Brand & Integrated Marketing

Amazon - Santa Monica, California, USA

Posted May 21, 2026

Benefits

Parental leave
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About this role

Program Manager, Fire TV Brand & Integrated Marketing Santa Monica, California, USA Are You Ready to Shape the Future of Streaming Entertainment? At Fire TV, we're not just streaming content - we're revolutionizing how millions of people around the world experience entertainment. We're at the forefront of streaming, where gaming meets movies, where premium content meets seamless discovery, and where artificial intelligence creates personalized entertainment experiences that were unimaginable just a few years ago. Fire TV is one of the world's most popular streaming media player brands, and we are seeking an experienced Program Manager to help further fuel our growth. In this role, you will support the development and execution of strategy for Fire TV product and partner campaigns across a variety of owned and paid marketing channels - helping lead the charge in expanding our global customer base and deepening viewer engagement worldwide. A core part of this work is managing the operational backbone that makes partner marketing possible: ensuring partner content is reviewed, approved, and live on time, and that assets are sourced and organized to support a continuous, high-volume pipeline of campaigns. As streaming continues to revolutionize how people consume content, you'll help shape the future of home entertainment and create meaningful connections between viewers and their favorite shows, movies, and games. As a key player at the intersection of innovation and storytelling, you'll support campaigns that help millions of customers discover why Fire TV is the best streaming device - making it easy to find

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