Ledger

Local Market Outreach - Australia

Sydney, Australia

Local Market Outreach - Australia Sydney, Australia Since 2014, Ledger has been building the secure gateway to digital assets and crypto services, based on its uniquely secure and convenient hardware wallets. Already sold and acclaimed worldwide as a key enabler and accelerator of the Web 3.0 revolution, Ledger is now entering a new phase of its footprint expansion. The always broader interest in digital assets and its exponential market growth call for a massively increased local relevance and visibility in selected key markets. As a locally based team member you can now play an absolutely key role in Ledger's success in Australia. What is the goal ? Impact! Above everything you will make a difference and bend Ledger's growth curve towards further acceleration in Australia. You will deliver consumer acquisition and activation, hardware sales and service ecosystem engagement. You will of course act on awareness, comprehension, preference, partnerships, visibility and step-change Ledger's market intelligence, but at the end of the day all this must show in Ledger's active consumer metrics in Australia. This will go through high intensity activities in order to maximize locally both relevant reach and repeat. What needs to happen ? The specific local tactics and plan will be adapted on a market basis, leveraging your contributions in terms of insights. They will also most likely tap into the following mix of activities : ● Engaging in 360° local partnerships to drive acquisition/engagement/retention ● Local activations and amplification of Ledger's brand, local events, engagement with local communities